Balkan Resourcefulness. Western Values.

My acquaintance with Sandra grew into a quality professional collaboration and friendship that has lasted almost ten years. Her professionalism, creativity and willingness to step outside conventional frameworks defined our initial collaboration during my time at IBM and our joint work with ICT Hub. All of this made Sandra our first and only choice as mentor for our startup in the Smart Start program of the Innovation Fund.

Luka played a significant role in MyTurn's development from the very beginning. Through mentorship, he helped us improve our business model and focus on what mattered most — building an app users actually want to use. Together we developed customer interviews, tested and validated key hypotheses, and his advice helped us build a product that is now used in over 80 countries worldwide.

Bojan is one of the few consultants I trust in front of a client we cannot afford to lose. Mostly because he knows how to position himself, and us, as partners and not vendors who came to do a job. When I hand him a client I don't think about it again. No supervision, no reminders, no managing. He also finds the opportunities for further engagement himself. For a company that lives on partnerships, that matters.

Working with Sandra was an invaluable experience that significantly contributed to our personal development and the growth of the project we were building together. Her broad experience, expertise and ability to identify real opportunities pushed us to expand our horizons and step outside the boundaries of our core business. Sandra inspired us to take bold, innovative moves — which is a unique value in any strategic growth journey.

At NTP Niš we've worked with Luka across multiple programs for startups and informal teams. He's truly unmatched when it comes to Customer Discovery, combining methodology, experience and hands-on work with teams in a way that's hard to find. Luka is one of those experts we're always glad to bring back into our programs, and even happier to recommend further.

In just three months Bojan rebuilt how we sell Whisperly. He made us look at our own product the way our customers do, and that changed everything else: pricing, how we approach people, how we talk to them. The biggest difference is that we are not guessing anymore. We have a plan, we stick to it, and we know how to adjust it when something isn't working.